OUR STORY
Charm fusion is a family oriented company specialised in designing
bespoke competition ballroom costumes, training wear and lounge wear.
We value the importance of delivering pieces of art
that bring joy, freedom, and a sense of self.
We strive to be known as a company that enriches your life by giving
an outlet for creativity, expression, and passion.
Our aim is to touch as many movement souls around the world.
INSPIRED
The truth is… I never dreamt of becoming a designer nor a dancer. Growing up I never really had a sense of rhythm nor style. What I did have was an abundance of imagination and perseverance.
After moving to the Philippines, it was the people around me and the beauty of ballroom dancing that inspired and encouraged me to thrive into the business I am into today. The world of creativity, expression, and movement.
ENCOURAGED
Charm started in a garage with my aunt. But it was actually in the making many many years before that! My dad, my mom, my sister and my partner, now the board of Charm, are not only my personal pillars, but also the foundation of the company. They taught me values which should never be jeopardized, they taught me how to balance being courageous and spontaneous, but also meticulous in timing, logic, and the importance of perfection and detail. They are the ones that in times of trials and hardships encourage and advice me on how to move on and progress, and in times of success celebrate with me. Beyond these four pillars, there is the support of my very loyal clients, who have become my friends and dance family.
AND SURROUNDED BY OUR CHARM PRODUCTION FAMILY
None of this is possible without my team. The Charm Production team is made out of a group of individuals who have their own talents and craftsmanship expertise. They are all willing to learn, dedicated to the company and most importantly hardworking. We started out as strangers and became our very own family!
If you have already been a part of our journey we are so grateful and thank you for your continuous confidence in us. If you have not yet, we look forward to getting to know you better !
With Love, Christina Schrijver